20 April 2009
TANDBERG Announces Ten Tips for Reducing Carbon Emissions
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=0D=0A=0D=0ATANDBERG Announces Ten Tips for Reducing Carbon Emissions=0D=0A=
=0D=0ATelepresence and video conferencing can reduce the need to travel=
by 30 percent=0D=0A=0D=0ANEW YORK and OSLO, Norway (April 20, 2009) -=0D=0A=
=0D=0ATANDBERG=0D=0A[http://www.tandberg.com/?cid=3D04US060027001]=0D=0A=
=0D=0A(OSLO: TAA.OL), the leading global provider of telepresence, high-definition=
(HD) video conferencing and mobile video solutions, today announced ten=
ways businesses can implement=0D=0A=0D=0Atelepresence=0D=0A[http://www.tandberg.com/products/telepresence/index.jsp?cid=3D04US060027001]=
=0D=0A=0D=0Aand=0D=0A=0D=0Avideo conferencing=0D=0A[http://www.tandberg.com/products/video_systems/index.jsp?cid=3D04US060027001]=
=0D=0A=0D=0Ato reduce their carbon footprint while advancing business goals.=
=0D=0A=0D=0AOne of the most effective ways to reduce carbon emissions is=
to reduce unnecessary travel. On average, TANDBERG customers find that=
telepresence and video conferencing reduce the need to travel by up to=
30 percent, while improving their bottom line. For example, TNT, Europe’s=
largest mail and express delivery services company, implemented video conferencing=
as part of its Planet Me program and estimates that the company will cut=
travel by 20 percent, saving ?11 million over four years and significantly=
reducing carbon emissions.=0D=0A=0D=0AIt’s not just telepresence and video=
conferencing vendors touting the environmental benefits of this technology.=
The Nature Conservancy lists video conferencing as one of its “=0D=0A=0D=0AEasy=
Things You Can Do To Help Our Climate=0D=0A[http://www.nature.org/initiatives/climatechange/activities/art19630.html]=
=0D=0A=0D=0A,” and the World Wildlife Fund (WWF) recently released=0D=0A=
=0D=0Atwo reports=0D=0A[http://www.worldwildlife.org/who/media/press/2009/WWFPresitem11941.html]=
=0D=0A=0D=0Athat demonstrate how video conferencing can help organizations=
dramatically reduce carbon emissions.=0D=0A=0D=0ATen Tips to Advance Business=
Goals and Reduce Environmental Impacts with Telepresence and Video Conferencing:=
=0D=0A=0D=0ATelecommuting - Enable people to work from home while still=
being fully engaged in the workplace. Save on real estate and operational=
costs, while increasing productivity and morale of employees who don’t=
spend hours in traffic.=0D=0AAccess to Remote Experts - Connecting customers=
and employees to experts and advisors face-to-face no matter where they=
are located through video communications saves time, money and carbon emissions,=
and increases customer satisfaction and loyalty.=0D=0AGlobal Meetings -=
Whether meeting with the board or your global team, there’s no need for=
everyone to take a long flight. Just a short walk down the hall or a quick=
call from the desk and everyone can meet face-to-face without the carbon=
emissions.=0D=0ACustomer Briefing Centers - Video communication unites=
purchasers, clients, sales staff and engineers in real time without travel=
to facilitate instant decision making and collaboration, reducing the negative=
environmental impacts from travel.=0D=0AWork/life Balance - Employees who=
are always on the road often report more stress, less productivity and=
reduced job satisfaction. Video removes the need to travel, increasing=
morale, productivity, and collaboration, and allows managers to maintain=
in-person communication.=0D=0ADistance Learning - Schools, hospitals and=
other training facilities get an added lesson in conservation when they=
connect via video conferencing to remote institutions to enhance learning=
opportunities and save on costs. They can also easily share recorded content=
for future lessons.=0D=0AResearch and Development - Designers and researchers=
around the globe can hold live face-to-face discussions about product design,=
carry out component modifications during video meetings, and more to advance=
development timelines without increasing their carbon footprint.=0D=0ATeam=
Building - Multiple offices don’t have to mean isolated teams. Video conferencing=
allows remote teammates to see each other as often as if they were in the=
same office, maybe more. It helps enhance collaboration and build camaraderie=
without associated wastes of travel.=0D=0AHR Recruiting - Initial face-to-face=
screenings of out-of-town candidates cut costs and carbon emissions by=
eliminating the need to travel for interviews. Moreover, video interviews=
are much more effective than phone interviews since managers can read candidates’=
facial expressions.=0D=0AReal-time Collaboration - Organizations can deal=
with large amounts of rich data and collaborate in real-time from multiple=
locations with the visual and multi-media capabilities of video conferencing=
instead of losing productivity from rigorous travel out into the field.=
=0D=0AVisit=0D=0A=0D=0Awww.seegreennow.com=0D=0A[http://www.seegreennow.com/]=
=0D=0A=0D=0Afor real examples of how organizations are using video conferencing=
and telepresence to reduce carbon emissions and advance business goals,=
and learn more about what you can do to reduce your own carbon footprint.=
TANDBERG will even plant a tree through The Nature Conservancy’s Plant=
a Billion Trees initiative to get you on your way to a greener future.=
=0D=0A=0D=0A”During these challenging economic times, the pressure to address=
climate change is still very real,” said Fredrik Halvorsen, CEO, TANDBERG.=
“The economy will bounce back, but the environment will continue to suffer=
unless the global business community acts now. Video conferencing is one=
of the few solutions that can help organizations address both cost savings=
and green goals.”=0D=0A=0D=0ATANDBERG’s 1,400 employees conduct more than=
75,000 video conferencing and telepresence calls monthly, significantly=
reducing the need to travel for face-to-face meetings.=0D=0A=0D=0AAbout=
TANDBERG=0D=0A=0D=0ATANDBERG is the leading global provider of=0D=0A=0D=0Atelepresence=
=0D=0A[http://www.tandberg.com/products/telepresence.jsp?cid=3D04US060027001]=
=0D=0A=0D=0A,=0D=0A=0D=0Ahigh-definition video conferencing=0D=0A[http://www.tandberg.com/products/high_definition.jsp?cid=3D04US060027001]=
=0D=0A=0D=0Aand mobile video products and services with dual headquarters=
in New York and Norway. TANDBERG designs, develops and markets systems=
and software for video, voice and data. The company provides sales, support=
and value-added services in more than 90 countries worldwide. TANDBERG=
is publicly traded on the Oslo Stock Exchange under the ticker TAA.OL.=
Please visit=0D=0A=0D=0Awww.tandberg.com=0D=0A[http://www.tandberg.com/]=
=0D=0A=0D=0Afor more information.=0D=0A=0D=0ATANDBERG is a trademark or=
registered trademark in the U.S. and other countries. All other product=
and company names here in may be trademarks of their respective owners.=
=0D=0A=0D=0AContact:=0D=0A=0D=0AJean Rosauer=0D=0A=0D=0ATANDBERG=0D=0A=0D=0A+1=
703.272.2106=0D=0A=0D=0Ajean.rosauer@tandberg.com=0D=0A[mailto:jean.rosauer@tandberg.com]=
=0D=0A=0D=0AMarcel Goldstein=0D=0A=0D=0AOgilvy for TANDBERG=0D=0A=0D=0A+1=
202.729.4188=0D=0A=0D=0Amarcel.goldstein@ogilvypr.com=0D=0A[mailto:marcel.goldstein@ogilvypr.com]=
=0D=0A=0D=0A=0D=0A=0D=0A =0D=0ACopyright=A9 2007 TANDBERG =0D=0A1212 Avenue=
of the Americas. 24th Floor. New York, NY 10036 +212.692.6500 =0D=0APhilip=
Pedersens vei 20. 1366. Lysaker. Norway +47.67.125.125 =0D=0AContact a=
TANDBERG office near you. =0D=0A=0D=0APlease click here to unsubscribe=
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